E110: How to Succeed in Freight Sales with Kevin Hill

This episode is Brought to You By W/:\RP, Peace of Mind for Your Middle Mile. To learn more about W/:\RP, please visit WeAreWarp.com. Today's guest is Kevin Hill, a freight industry expert, founder of CarrierLists, and the host of FreightWaves’ popular freight sales show, “Put That Coffee Down.” Kevin explains how to succeed in freight sales, and shares his insights and lessons from multiple angles of the business. Here’s a quick snapshot of what you’ll get from the episode. The Growth of the CarrierLists Business Kevin Hill's perseverance and entrepreneurial spirit turned a simple idea into an e-commerce success story. He recalls selling his first list of Hazmat carriers for a pre-order price of $100: “That was the hook; you make a sale, and that first one was sold to Coyote Logistics.” The Power of Media “It worked really well for sales, having a podcast, being in front of a lot of people always does well for sales. So if you’re serious about it, you should be out there whether through social media, podcast, or just sharing whatever you know. It’s all about building credibility,” he explains. Key Trends Affecting Freight Brokers Data is big business. If you can make it easier for people to source leads, saving time, then that’s going to be profitable, Kevin says. “You don’t want yourself or your people doing internet research 70 percent of the time and on the phone 30 percent, you basically want to flip that.”